Paradise Holidays Case Study
Paradise Holidays, Cochin is a holiday partner that organizes Kerala tour packages. The company was doing well through it’s offline channels, but did not see much influx of customers through their online channels. Paradise Holidays had a website but it was not reflecting very high among online search engines, and did not attract sufficient visitors.
Our complete inbound marketing solution for Paradise Holidays included designing and creating a blog from scratch. Our SEO efforts caused the site to come up in the first page of online search results for 100+ keywords. Our effective content marketing strategy has brought in an average of 60,000 visitors each month, and drastically increased the number of inbound sales.
Search Engine Results
Exponential Increase in Website Traffic
Search Engine Optimized
A through keyword research was done and the website was completely search engine optimized. It now ranks on the first page of search engine results for over 100 popular keywords.
Fresh Blog Content
There was no blog associated with the website. We designed the blog from scratch, and consistently updated it with fresh and interesting articles.
Increased Traffic & Inbound Sales
Through extensive inbound marketing techniques, we’ve increased the number of monthly website visitors from 3500 to over 60,000! This has also directly impacted the sale leads generated from the site, increasing the overall inbound sales.
- Online Search Rankings 90%
- Website Traffic 100%
- Conversion Rate 75%
- User Engagement 60%
The Results Were Amazing
It originally started as a 6 month project to get the Paradise Holidays website listed in search engines. We exceeded the client’s expectations and were entrusted with the complete inbound marketing plan for the site. We’ve been maintaining the Paradise Holidays website and blog for the past two years now and it has seen an exponential increase in traffic, conversions and sales.
I have been working with Sunu for the past 3 years. I should say she is highly devoted and hardworking.Ratheesh R Nath, Managing Director at Raveendra Hospitality (P) Limited