By Sunu Philip | Online Marketing
Design is a core element of online marketing. While it is not widely known, there are certain elements of graphic design in every aspect of online marketing. We need to create images to share on social media. We need to incorporate graphic elements in banners and sidebars. We need to design new websites, and customize […]
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By Sunu Philip | Social Media
Twitter is a fascinating social media channel, and the number of opportunities it delivers to businesses is all encompassing. Twitter has tools for absolutely everything — building relationship with clients, research, tracking followers, efficiency, and so on. Here are some Twitter tools to amplify that would help you in your business. Of course, this doesn’t […]
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By Sunu Philip | Online Marketing
Does your business have an online presence? Chances are, you have some aspect of online marketing already in place for your business. But as humans, we are prone to make mistakes. And online marketing for business is no exception. Take a look at some of the top mistakes online marketers make, and how you can rectify […]
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By Sunu Philip | Free Tools , Online Marketing Tools
When I started with my online marketing career, I was doing it all alone with the limited tools I knew. To make things easier, I kept trying out every new tool I came across. And now I am familiar with a bunch of tools which I have used at some point or other. Some of […]
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By Sunu Philip | Content Marketing
With online marketing making a big splash in the business world, there are a lot of new marketing techniques that have proven to be quite effective. Content marketing is one of the more important online marketing strategies that businesses cannot ignore these days. Content marketing refers to the process of using content as a tool to generate […]
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By Sunu Philip | Online Marketing
Online marketing. The very term conjures up a confusing picture of internet speak, and techno geeks. Online marketing used to be a singular platform to promote a business online. It has since then evolved into multiple channels, each requiring its own marketing plan and strategy. Let’s start with the very basics. Why is Online Marketing […]
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