By Sunu Philip | Online Marketing
Digital marketing has become an absolutely necessity for businesses worldwide. It doesn’t matter if you have a small home business or a multi-million dollar corporation… your business needs to have a credible online presence. While major businesses with huge marketing budgets can afford to have in-house online marketing experts, this isn’t the case with small […]
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By Sunu Philip | Online Marketing , Social Media
Imagine you have just launched a brand new portable phone charger that charges phone in 30 seconds! How will you tell this to maximum people in the world? Do you know that all your potential customers are available online, either on Facebook or Twitter, accessing content of their interest, on their smart phones? Whatever business […]
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By Sunu Philip | Online Marketing
The internet is constantly evolving day by day. According to a recent survey conducted by Internet World Stats, about 48.6 % of the global population are internet users. This is a whopping 887.9 % rise in internet penetration over the last 15 years. With the advent of social media and the smartphone revolution, businesses are […]
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By Sunu Philip | Online Marketing
Running a consulting business is not easy. Apart from the HR placements, computer trouble-shooting and other miscellaneous activities, you really have to educate people on why they need a consulting business in the first place. There are plenty of ways to popularize your business, but using internet marketing is still one of the best and […]
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By Sunu Philip | Online Marketing
What is inbound marketing? Wikipedia defines it as: …marketing activities that bring visitors in, rather than marketers having to go out to get prospects’ attention. Inbound marketing earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting content. In other words, inbound marketing is the exact opposite […]
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By Sunu Philip | Online Marketing
Design is a core element of online marketing. While it is not widely known, there are certain elements of graphic design in every aspect of online marketing. We need to create images to share on social media. We need to incorporate graphic elements in banners and sidebars. We need to design new websites, and customize […]
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By Sunu Philip | Online Marketing
Does your business have an online presence? Chances are, you have some aspect of online marketing already in place for your business. But as humans, we are prone to make mistakes. And online marketing for business is no exception. Take a look at some of the top mistakes online marketers make, and how you can rectify […]
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By Sunu Philip | Online Marketing
Online marketing. The very term conjures up a confusing picture of internet speak, and techno geeks. Online marketing used to be a singular platform to promote a business online. It has since then evolved into multiple channels, each requiring its own marketing plan and strategy. Let’s start with the very basics. Why is Online Marketing […]
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