By Sunu Philip | Content Marketing , Online Marketing Tools
Seth Godin is a popular American entrepreneur who is known for his wacky marketing perspectives. He says, “Content marketing is the only marketing left.” Well, Seth seems to have a point. PointVisible’s inforgraphic on the State of Content Marketing in 2018 states that at least 91% of B2B marketers and 86% of B2C customers are […]
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By Sunu Philip | Content Marketing
There’s no doubt content has become an integral part of digital marketing for most businesses trying to get found online. However, not all those who engage in content marketing are able to see an increase in their bottom-line sales and revenue. The issue is not with their content marketing or with their sales tactics. The […]
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By Sunu Philip | Content Marketing , Online Marketing Tools
BuzzSumo is a popular content marketing tool that can help you analyze popular content, understand your competition and monitor backlinks. In short, it is a content research and monitoring tool that will greatly empower your content marketing strategy. In this article, we showcase the major features of BuzzSumo and how you can use it to […]
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By Sunu Philip | Content Marketing , Online Marketing
“You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.” ~ Steve Jobs Competition can be grueling. It can take away your business, starve your sales funnel and turn your bottom line to a deep red. […]
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By Sunu Philip | Content Marketing
Imagine this. Every single day you could be spending 15 to 20 minutes commuting. What is the best way to spend this time usefully so that your content marketing skills become better than what they already are? Tune into a podcast, experts say. A podcast is basically an Internet-based non-live radio that you can tune […]
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By Sunu Philip | Content Marketing
A genuine content marketer is an influencer, and his/her content pieces are authentic. With experience, veteran content marketers can generate waves, and with bolder, braver content marketing, they can start a trend. Here are some websites you must visit if you intend to become a successful content marketer. They will teach you a thing or […]
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By Sunu Philip | Content Marketing , Online Travel Marketing
Blogging has numerous advantages, especially in the travel industry. Some benefits of setting up a travel blog are: Greater chance of getting discovered by search engines Ability to include targeted keywords naturally in the site Link to travel related products and services offered by the company Recommend destinations your business is in partnership with Get more people […]
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By Sunu Philip | Content Marketing
With online marketing making a big splash in the business world, there are a lot of new marketing techniques that have proven to be quite effective. Content marketing is one of the more important online marketing strategies that businesses cannot ignore these days. Content marketing refers to the process of using content as a tool to generate […]
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